Demographic change is unstoppable. In industrialised countries, the number of pensioners is growing up to three times faster than other sections of the population. Seniors own three quarters of the wealth in these countries and their willingness to spend is high. According to Euromonitor, spending by over 60-year-olds worldwide will increase to USD 15 trillion by 2020. Since people’s needs change with age, this ‘natural’ megatrend is creating opportunities for businesses and long-term investment possibilities for investors – particularly in the areas of healthcare, leisure and retail. At the same time, new technology is being developed for the target group of ‘seniors’. We have been offering our clients attractive investment solutions in the ‘silver economy’ since 2014.